What to Expect During Your Website Build
Hiring a designer to build your website is exciting — but it can also feel overwhelming if you don’t know what happens behind the scenes.
At Zeke & Willow Studio, every website project follows a structured process. This ensures your build stays organized, efficient, and aligned with your goals.
Here’s exactly what to expect from start to launch.

Step 1: Consultation & Package Selection
We begin with a 30-minute consultation to:
• Clarify your goals• Identify your ideal customer
• Recommend the right package
• Outline timeline expectations
Once you choose a package, you’ll receive your deposit invoice, service agreement, and discovery questionnaire.
Your project officially begins once all onboarding steps are complete.
Step 2: Discovery & Strategy
The discovery questionnaire is one of the most important parts of your project.
This is where we define:
• Your target audience
• Your website goals
• Your primary call-to-action
• Branding direction
• Required features
The more detailed your responses, the stronger your final website will be.
Step 3: Design & Development
Once onboarding is complete and assets are received, development begins.
During this phase:
• Page layouts are structured
• Branding elements are applied
• Mobile responsiveness is optimized
• SEO page titles and descriptions are added
• Forms and integrations are configured
You’ll receive a midpoint preview to confirm overall direction before the full build is completed.
Step 4: Review & Revisions
When the full build is complete, you’ll receive a preview link.
At this stage:
• You’ll submit feedback using the official Revision Request Form
• Feedback must be submitted in one consolidated round
• Revisions are completed within 2–3 business days
Your package includes a limited number of revision rounds. Additional changes beyond scope may require a custom quote.
Step 5: Final Approval & Launch
Once revisions are complete:
• You provide written approval
• Final payment is submitted
• Domain is connected
• Final SEO checks are completed
• Site is published
You’ll receive a confirmation email once your website is live.
After Launch
You’ll have a 7-day post-launch window for minor adjustments.
After that, updates are available at an hourly rate.
Final Thoughts
A website build isn’t just about design — it’s about structure, clarity, and long-term usability.
When you know what to expect, the process feels smooth and intentional.
If you’re ready to begin your website project, book a consultation here:
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